In this technology-driven age, over 90% of homebuyers turn first to the internet when looking for a home and millennials now make up 66% of all first-time buyers purchases – the largest chunk of any age range. Still, these buyers are doing more than Googling a few keywords to find their dream homes. House hunters are now including property-related hashtags and social media feeds in their searches, and that’s only the tip of the iceberg. Bottom-line, it’s crucial to remain active on social media in order to nurture interest in newly-listed properties.
In addition to marketing your property on over 200 home-buying websites, we will develop an ad campaign specifically for your home, utilizing paid advertising on social media platforms to promote your property to targeted audiences. Advertising on these social platforms increases your home’s exposure to these buyers and engages them in a way that their agents can’t. Whether that be through photos, video or even live-feeds during an open house, we work to create the highest possible awareness of and interest in your home, targeted toward those buyers most likely to be interested in purchasing it.
Additionally, as a Zillow Premier Agent and utilizing pay-per-click advertising, our listings are automatically positioned top-of-page when buyers search for homes in your area and demographic, further increasing exposure and awareness.